Zen Rabbit Really IS A Cookie Company!

Okay, Okay! I know. It’s been several weeks since a posting. Now we’re in the new year and I’ve turned over another new leaf. Look for more frequent postings here at Rabbit Rouser Online.

I had a revelation last week that is probably not so shocking to the rest of the world. As it turns out, Zen Rabbit actually IS a cookie company. Yes, Zen Rabbit still is a marketing company, as I’ve always claimed. But what Zen Rabbit is actually marketing is cookies. Yes, the cookies are still a tool for businesses to say thank you to their clients and referral sources. But what I learned this past holiday season is that you, the clients and recipients of Zen Rabbit, really just want the cookies. You appreciate the nice packaging, but in the paraphrased and twisted words of the Kinks holiday song, “Father Christmas, give us the cookies!”

And so in 2008, Zen Rabbit moves into the world of gourmet food stores. I’ve got packaging ideas to test and retail stores from Whole Foods to Fresh Market to Sutton Place Gourmet to contact. In what store would you like to see Zen Rabbit cookies? Let me know.

Leave a Reply